Category: podcast

In this episode, I look at the difference between opinions and expertise, how to build expertise, and why expertise is so important. And remember: don’t be afraid of admitting that you don’t know and that you are going to find out. While I am no expert at podcasting, this CC:World podcast is a way for me to learn and find out for example, reason why I am experimenting with different styles. Let me know what you think.

Continue reading “It’s not your opinion, it’s your expertise that matters”

“Customer delight” is about putting a smile on someone’s face after they’ve used your product. It’s about putting the elements in place that will create an emotional link between the user and the product. It requires not only a clear understanding of why but also relentless attention to detail at every touchpoint—a “crafted with care” mentality.

This podcast episode is based on an article I previously wrote in my blog.

Continue reading “What is “Customer Delight”?”